Professional Agile Leadership - Evidence Based Management

Leaders and managers are facing increasing challenges as technologies, markets, and customers' needs constantly change. Organizations that use Agile product development techniques will often still employ traditional management approaches, expecting leaders to set firm long-term goals and manage progress toward them with dashboards of static metrics.

In this Professional Agile Leadership - Evidence-Based Management course, students will learn about the Evidence-Based Management (EBM) framework from Scrum.org - an Agile approach to help leaders guide their teams toward continuously improving customer outcomes, organizational capabilities, and business results.

This highly interactive class is delivered virtually over two half day sessions. After the class, students will get a passcode to take the PAL-EBM assessment. After passing the assessment, students will gain the industry recognized PAL-EBM certification, which will never expire.

Private classes and group discounts are available!

With markets and customer needs constantly changing, organizations need information and evidence that helps them adapt quickly to new challenges and opportunities so that they can deliver greater value and achieve true business agility. Yet often organizations that use Agile product development techniques use traditional management approaches, expecting leaders to set firm long-term goals and manage progress toward them with dashboards of static metrics.

That is why Scrum.org created the Evidence-Based ManagementTM (EBM) framework - an Agile approach to help leaders guide their teams toward continuously improving customer outcomes, organizational capabilities, and business results. EBM focuses on customer value and intentional experimentation to systematically improve an organization’s performance and achieve their strategic goals.

In the Professional Agile Leadership – Evidence-Based Management (PAL-EBM) course, participants learn what EBM is and how to apply it through hands-on, activity-based learning. Through a series of exercises, participants learn techniques that support a more agile mindset.

Subject Areas

• Goals, measures, behaviors
• Goals versus trust
• Types of goals
• Market leaders and losers
• EBM Key Value Areas
• Creating an EBM consultative plan

Objectives

In this course, students will:

• Understand the essential aspects of goals and measures and how they influence behaviors and an
  organization’s culture and values
• Consider empiricism as a leadership approach to incrementally steer toward the organization’s goals
• Explore how goals and trust act together to enable autonomy, transparency, and value delivery
• Correlate market leadership and sustainability to curiosity, adaptation, and empiricism
• Understand how to use EBM and its KVAs to focus measurements on improving market value and
  operational capabilities

Who Should Attend

This course is most beneficial to professionals in leadership roles such as:

• Executives, Managers, Program Managers, and others leading product delivery or Agile transformation
• Product Owners, Product Managers and other product leaders
• Scrum Masters
• Coaches
• Consultants

Prerequisites

Students will be able to make the most of the class if they:

• Have read and studied the Evidence-Based Management Guide
• Have taken the Evidence-Based Management Open (free online assessment)
• Want to expand their capabilities as an Agile leader, to the benefit of their organization

Assessment & Certification

All participants completing the Professional Agile Leadership - Evidence-Based Management course will receive a password to attempt the Professional Agile Leadership - Evidence-Based Management assessment, included in the cost of the course. If you attend this Scrum.org class and attempt the PAL-EBM certification assessment within 14 days but do not achieve a score of at least 85% you will be granted a 2nd attempt at no cost.

This industry-recognized PAL-EBM certification requires a minimum passing score.

About The Trainers

Take the class from the trainers who co-created it! Mark Wavle and Chris Conlin were honored to be part of creating this course material, refining it as we taught it, and training other trainers as they prepared to deliver it.

Mark has been licensed to teach Scrum.org courses since 2005, having taken the PSM class from Ken Schwaber. Since then, he has taught thousands of students in hundreds of Scrum.org classes. He's been an employee in and consultant for Fortune 500 companies, regional organizations, and non-profits, working as a Scrum Master, Agile Coach, Trainer, course designer, Leadership Coach, Practice Manager, and National Agile Lead. The diverse industries include medical decide manufacturing, medical insurance, P&C insurance, retail, banking, PLM software, and utilities.

Chris believes in bringing the human focus back to organizations. In his career, Chris has served in a wide variety of roles, ranging from product ownership, agile coaching, and business analysis — and just about everything in between. He sees an empirical approach as an excellent tool for utilizing these roles to help instill a sense of purpose, leading to happier employees, customers, and organizations.

What Our Students Are Saying about the PAL-EBM Course

• "Really appreciate this highly interactive class where both trainers have shared a new perspective on measurement."

• "This class is bringing vision, measurement and behaviour together in a whole new perspective."

• "Really enjoyed this class which perfectly ties in the stance agile leaders should take on goals, measures and empiricism with Evidence-Based Management."

• "Nice workshop where you can experiment what Evidence-Based Management really is."

• "After this class I have many ideas now on how to work with management on how to lead in an agile setting."