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Blog Post

Does Your Product Owner Actually Own Anything?

May 18, 2025
In this blog, Ryan Brook asks, "Is your Product Owner actually owning anything?" He explores what real Product Ownership looks like; setting clear goals, making value-based decisions, owning the customer journey, and building strong user relationships. If they're just forwarding emails or waiting on approvals, it's time to ask why.
Blog Post

A Practical Guide to Take a Product to Market

May 15, 2025
In this blog, author Ryan Brook shares a practical approach to launching new products by treating go-to-market as a learning process. He explains how using real customer insights, short Sprints, and Strategyzer’s Test and Learning Cards helps teams validate assumptions, reduce waste, and make smarter decisions with each step.
Blog Post

Strategic Portfolio Planning in UK Government

May 8, 2025
In this blog, Ryan Brook examines the structural challenges of portfolio planning within the UK Government, including political churn, annual budget cycles, and restricted funding. He argues that agility, through adaptive governance, empowered boards, and value-led delivery, is not just beneficial but essential for responsive, effective public sector outcomes.
Blog Post

Scrum, Innovation and the Double Diamond

May 7, 2025
Ryan Brook explores how Scrum and the Double Diamond model complement each other in fostering innovation. By combining structured discovery with iterative delivery, teams can better frame problems, experiment safely, and deliver meaningful outcomes in complex environments.
Blog Post

Winning Executive Backing for Agile Change

April 15, 2025
Struggling to get real buy-in for agile at the executive level? You’re not alone. Too many agile transformations stall because senior leaders remain stuck in old ways of thinking while teams push for change. We need to break down why executive traction is the missing ingredient in enterprise agility and how to actually get it. In this blog I'll talk about how we can turn 'agile' from a buzzword to a business enabler.
Blog Post

A Facilitator as an (Event) Value Maximiser 

August 18, 2022
Many new Scrum Masters need help to gain facilitation skills to leverage the potential of diverse perspectives within their team. By improving facilitation, it should also help to improve the interactions within Scrum events and also improve participatory decision making. The purpose of this blog post is to dispel some myths around facilitation, namely what it is and who does it. It will also provide some top tips to immediately improve your facilitation skillset. 
Blog Post

Motivational Debt — it will Fix itself, Right?

September 27, 2021
What drives you to achieve? Money? Promotion? Skill mastery? Whatever it is that motivates you, that’s okay — be thankful that you are motivated to move forwards. Without motivation in any form, you can personally and professionally stagnate to a point where you become a detractor in a team environment. This blog will explore how to avoid falling into that trap and some of the common dysfunctions it causes.
Blog Post

Living the Scrum Values in the Age of Remote Working

September 23, 2021
The past 18 months have been a whirlwind. Coronavirus, elections, inequality and conflict – a quagmire of micro and macro complexities that impact the feelings and behaviours of Scrum Teams. In my opinion, it would be fair to say that teams who consistently attempt to mitigate environmental and sociological complexities are ones that thrive. It is the purpose of this blog to explore how some Scrum Teams have successfully done this in an age of remote working by focusing on one thing – the Scrum Values.
Blog Post

15-Minute Sprint Hypothesis

September 14, 2021
Being a Product Owner is tough. Having the accountability for maximising value can sometimes feel like a huge weight is on your shoulders and sometimes - it's hard to know where to begin. As a Scrum Master, you’re accountable for helping to establish empirical product planning – but how could you do that? Optilearn have created a visualisation to help.