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How to Optimize Client-Agency Partnerships Using Scrum

June 14, 2017

Maximize the Value Delivered by a Combination of Internal and External Scrum Team Members

Scrum.Org and Blue Coda walk through the steps of creating a client-agency partnership using Scrum.

Your products depend on people to deliver them, so you need to make sure the team that you've formed and the terms under which you engage with each other are pitch-perfect. Scrum is often thought of as a framework for teams within a single organization, but that just isn’t the case. When your product depends on team members from multiple organizations, using Scrum helps you avoid common pitfalls of the client/agency relationship, while maximizing the talent and expertise of each Scrum Team member.


  • How Scrum helps to incorporate people from an external organization fluidly into your own when you form Scrum Teams
  • The steps for creating a contract and the Scrum Team
  • How Scrum provides the basis for a shared "language" that makes the work exponentially more effective

Dave West, CEO, Scrum.Org
Jason Schaffer, CEO, Blue Coda
Eric Naiburg, VP of Marketing, Scrum.Org
Tim Tufts, Director of Professional Services, Blue Coda

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