Using AI to Discover and Address Customer Needs

Thursday November 6, 2025 10:00 AM EST (15:00 UTC)

Uncovering what customers truly need is challenging—feedback can be scattered, signals are subtle, and pain points often remain hidden. In this webinar, Professional Scrum Trainer Lavaneesh Gautam explores how AI can transform the way we generate personas, discover customer needs, and analyze feedback. You’ll see how real-time monitoring of things like chat logs, call transcripts, community posts, etc. can reveal issues before they escalate, and how past customer interactions can shape better interviews and surveys. Through real-world use cases, learn how AI can identify unmet needs, detect emerging problems, and help you deliver solutions that create real customer value.